I bet you suffer from a disease known as Call Reluctance. It is a disease that runs rampant throughout the sales community.
Symptoms include sweaty palms, procrastination, busy work, excuses, anxiety and lack of enthusiasm, which all leads to just not wanting to do Cold Calling.
Recently, Culpepper conducted a study on Cold Calling and determined that 85% of Sales Professionals suffer from this infectious disease!
We all know Cold Calling is key to sales success and the phone is the most critical tool. But since very few people actually enjoy Cold Calling, how can we make this activity more fun?
Watch/Listen on Video Newsletter
Try these five prescriptions to help you cure your Call Reluctance.
#1- Make your first call to a friend or family member to put yourself in a good mood.
#2- Set goals for yourself and reward yourself when you meet them. For example; “If I can do Cold Calling for sixty minutes straight, I can afford to call it an early day and go to my child’s soccer game.”
#3- Eliminate distractions such as e-mail, texting, personal calls and co-workers. SHUT YOUR OFFICE DOOR.
#4- Block out a consistent day-to-day schedule for phone time and hold yourself accountable. NO EXCUSES.
#5- Have fun and play a game. Here’s an idea; give yourself $5.00 for each call. If you make 20 calls in an hour you just made $100.00. I bet you will make more than that long term with your commissions.
Thanks for reading.