Archive for October, 2009

What are sales strategies?

For businesses to fully understand what growth strategies are it essential to understand both external and internal strategies. It is easy to focus on the external strategies while losing focus on your internal strategies; this can result in a loss of potential growth and profit. Many managers and business owners are often unfamiliar how optimize their core strengths and revenues opportunities.

Here at Sales Sense, our consultants strive towards utilizing businesses core competencies. While strengthening the organization with new skills and innovative mind sets; we target growth by long term profitability, customer satisfaction, and added value within the organization.

For Sales Sense to fully implement Growth Strategies, it is essential that we first better understand you business needs. To take full advantage of what Sales Sense has to offer, kindly contact us so we can start planning and implementing future growth strategies for your business.

Smart Sales Strategies in a Down Economy

We are all in the same boat when it comes to the economy. We as Sales Professionals & Business Owners need to ask more powerful questions when in our meetings.

* What would happen if you lost your largest client
* What safety measures have you put in place
* What are your marketing strategies?
* What are your 6 month and 12 month growth strategies?

This is the time to invest more in advertising or training, if everyone is cutting expenses, then the opposite would be true, would it not? Plus, you will get better rates in your ads or your training. Make the best out of a negative situation and push forward.

What are some strategies that are working for you and your business?

1. Patience. This is not a silver bullet. Social networking is a long term strategy. It’s about relationship building. The more people see you adding information and content to online networking sites, the more people will get to know you and want to do business with you.

2. Minimize. Choose 3-4 to keep on top of and work on these, I prefer LinkedIn, Blog, Twitter & Facebook.

3) Consistent. Be consistent in your profiles have them all be the same so your branding .

4) Link your social networking sites as much as possible. By that I mean, use sites like http://www.ping.fm to help you manage all of your sites. That way, you can post on one site i.e. Twitter and have the content automatically sent to all of the other social networking sites you’re using.

5) Write as much content as you can. Put your articles on there, give your opinion or views on topics and write down tips. You can write absolutely anything on social networking sites, so get creative.

6) Write as often as you can. It’s no good setting everything up and then ignoring it. For social networking to work for you people have to get to know you and that means you need to write as often as you can i.e. at least once a day.

7) Use tools like http://www.tweetlater.com to set up posts in advance. That way, even if you can’t physically post something, packages like this will do it for you.
Remember to find out about other people. It’s not just all about you. Contact some of the people that request you add them as friends and find out about them. The more you build that relationship, the more likely it is that people will want to do business with you.

9) Very often on social networking sites, groups of like-minded individuals and businesses have been set up. That means it’s easy to find all the people interested in what you do. Join these groups and start participating. You never know what could happen.

10) Finally, please be careful out there. Remember that anyone can write anything on the web, so although you may be genuine, the person you’re communicating with may not be. Take extra care when doing business on the internet.

Update Check out how Ford is using Twitter:
• FordCustService;
• FordDriveOne;
• FordDriveGreen;
• FordTrucks;
• FordMustang;
• FordRacing;
• FordRacingNWide.

How do you use Twitter?
Check out our next Webinar at www.SalesSenseSolutions.com