Sales and Management Leadership
Just imagine what you could accomplish if...
If your sales staff worked as a team with high morale and productivity.
If your sales systems were aligned with marketing and streamlined for efficiency.
If your sales staff were skilled at handling executive level calls and confidently knew how to bring a prospect through the purchase cycle.
If you had a system in which to plug in new hires to get them quickly up to speed.
If you felt secure your sales counseling and training investment could leave you with effective, sustainable systems and a thoroughly trained staff.
Doug Irwin, CEO of Pro-to-Call Marketing Services, Inc. can tell you exactly what you could accomplish. With Sales Sense Solution’s full array of customized sales counseling and instruction Pro-to-Call achieved:
- 12 percent increase in appointment setting,
- 2 hour reduction in the appointment setting cycle,
- 100 percent retention of top performers,
- Seamless, unified system for new hires,
- Higher client satisfaction, and
- Improved sales staff morale.
Your Challenge. Are you are a sales leader challenged with finding a top level sales consultant to ensure your sales staff is performing at optimal levels?
Your Answer. Sales Sense Solutions.
Here is Doug’s story of how Sales Sense Solutions keeps his company’s sales ahead of a leader’s perennial challenges.
Doug Irwin knows how critical his sales staff is to Pro-to-Call’s success. Pro-to-Call, a nationally recognized marketing company specializing in capturing prospects and business appointments for the property and casualty insurance and health benefits industry, is built on its ability to sell. Their internal sales efforts are proof of their product and selling well is their best advertisement.
Just Give Me a Solution
Given that sharpened sales skills are Pro-to-Call’s product, Irwin decided to use a top level sales strategist and advisor to keep his staff functioning at optimum levels. The only difficult part was finding the talent.
“I tried two different sales training outfits,” remembers Irwin. “But both had a ‘proven methodology’ which turned out to be a canned, cookie-cutter approach. It lacked the flexibility to meet my needs.”
The issues Irwin wanted addressed were typical for someone in a leadership position. Hiring, training, and productivity were top priorities. He wanted to see tangible results defined by time and income generated. These are common issues, so Irwin was surprised and frustrated when he didn’t have the results he wanted after trying two different consulting services.
A Different Approach
Instead of investing more resources in yet another sales training, and more claims of a proven, trademarked methodology, Irwin tried a different approach. Focusing on results he could measure he remembered Sales Sense Solutions. He’d known the Sales Sense Solutions since its inception and was familiar with Mike Krause’s talents in sales. Still, Irwin demanded transparency.
Irwin asked, “What will you do that’s different? Don’t tell me what you’ll deliver, talk to me about results. What exactly will you accomplish for Pro-to-Call?”
Mike’s answer was exactly what Irwin wanted. In summary, Sales Sense Solutions follows a framework for training that is flexible and fully adaptable to the unique needs and nuances of an individual company. Mike explained that when Sales Sense Solutions was done with the initial implementation, Pro-to-Call would have a streamlined and effective system requiring minimal maintenance thus saving time and generating more income. Mike would even measure the difference.
Implementation
Mike started with a series of weekly hybrid presentations and meetings. He used these gatherings to introduce and explain the tools Sales Sense Solutions prepared specifically for Pro-to-Call. These included sales handbooks, training manuals, prospecting databases, and FAQ. These meetings were really a foundational starting point. Outside of the gatherings Mike always sat down with staff one-on-one to reinforce and explain the concepts taught.
“It’s one thing to explain a strategy in a controlled environment,” Mike explains. “It’s quite another to meet with a staff member when they are actually working. I get in the trenches, so to speak, and advise them until they take ownership of the concepts.”
Mike knows productivity is linked to teamwork. By working with staff in the front lines Mike earned trust and confidence directly from staff by helping them reach clearly defined goals. In turn, they improved sales numbers and became more open-minded about learning. This is a huge contrast to typical sales trainings where the consultant doesn’t take the time to truly earn staff’s trust–a critical necessity for training success.
Excellent sales are generated by excellent staff. Mike worked with Irwin to develop a process to attract top talent and filter out the others. Mike’s ability to adapt was tested when halfway through the trainings two new sales employees were brought on board. In addition to playing a key advisory role in the hiring process, Mike worked with the new employees so their training was current and they quickly felt part of the team.
On-going Results
Of his experience with Sales Sense Solutions, Irwin cuts to the core. “I’m so impressed. Mike’s tactics and results have staying power. He has allowed us to maintain an edge in sales that we can deliver to our clients. I have full trust and confidence in his claims. He gave me results.”
So far Sales Sense Solutions has:
- Increased appointment setting by 12 percent. One benefit to this has been a marked improvement in overall cash flow.
- 2 hour average reduction in the appointment setting cycle.
- 100 percent retention of top talent. During the training process, Mike emphasized a level of professionalism that exposed the inadequate work ethic of one particular staff member. This person left on their own accord saving Pro-to-Call the wasted time and hassles that accompany a formal dismissal. Pro-to-Call continues to use the techniques Mike established to attract and retain top talent.
- Seamless, unified system for hiring new employees. New hires are simply plugged into the system.
- Higher satisfaction from clients and increased word of mouth recommendations.
- Improved staff morale.
- You can have this to! Call Sales Sense Solutions at 585-704-5453.
- Testimonials to support Sales Leadership
“Not only does Mike of Sales Sense Solutions understands how to approach and build a market, the appropriate sales strategies to be utilized in developing markets, accounts and leads. Most important, he knows how to build the pipeline and execute the sales process from lead to close. He is would be a definite asset in building almost any business.”
Peter Herring, COO-Account Management
Sales & Professional Services, Aris Global






